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Digging Deep To Get The Most From RSS Technology for Marketing (WebProNews)
An integral part of getting the most from RSS is really understanding how RSS works as a technology --- basically understanding its structure and how to best use it to get more readership and better search engine rankings.
SEO versus Marketing: The Fine Art of Copywriting (WebProNews)
Forget everything you've ever read, heard or seen about web marketing. Forget the marketing gurus and poo-bahs who tout the need for SEO (search engine optimized) text. The information upon which you've based your on-line marketing strategy is outdated. It is soooo last millennium.
Intellectual Property (Mondaq)
United States: Trademarks on the Internet â€“ Fair Play or Fair Game? When it comes to use of trademarks on the Internet, itâ€™s all about fairness â€“ fairness to the trademark owner, to the consumer, to competitors, and to purveyors of Internet searching and other services.
Pay Per Click in 2006 :The Latest News and Tactics (WebProNews)
There is probably no one who doubts that PPC is here for the long term. And while many dismissed PPC in the early days, it is clear, based on earnings reported by the search engines, that PPC is here to stay.
Google Finance Launches & Japan Beats Cuba (Search Engine Journal)
Google Finance Launches & Japan Beats Cuba Spend a good 12 hours away from the Internet and youâ€™ll find the world can change in the blink of an eye. Well, not the entire globe but perhaps the worlds of search engines and baseball. I just logged on to find that Japan has beat Cuba to take [...]